Jungian Archetypes & Zodiac Signs

 

The 12 Jungian Archetypes

  1. Ruler
  2. Every person
  3. Jester
  4. Caregiver
  5. Hero
  6. Sage
  7. Lover
  8. Rebel
  9. Explorer
  10. Wizard
  11. Innocent
  12. Creator/Artist

1. The Ruler King/Queen, Boss, Autocrat

Jungian archetypes Ruler
The Ruler
  • Saying: Power isn’t everything, it’s the only thing.
  • Desire: Control
  • Goal: create a prosperous, successful family or community
  • Strategy: exercise power
  • Fear: chaos, being overthrown
  • Weakness: being authoritarian, unable to delegate
  • Talent: responsibility, leadership

Aries is the cardinal fire sign when nature regrows itself. That powerful strength is the sign of The Ruler, which is, therefore, the archetype of Aries. 

It’s the character of seeing life as a challenge and taking it on.


Also known as the king, queen, boss, leader, politician, role model, manager, or aristocrat, the Ruler is always at the top of the food chain and is generally wholly responsible for the atmosphere of the world in which they inhabit. 

For this reason, it is quite common to either find the benevolent ruler killed or otherwise maimed early on in the story or the evil dictator, who is the main villain the heroes must overcome by the end. 

Why is this? 

Because if the Ruler is available and doing her job properly, there would be no story to tell!

The Ruler is concerned with creating wealth and prosperity, and in order to do that, they must obtain absolute power. 

By the end of the story, many Heroes may, in fact, be on the path to becoming Rulers themselves. 

Unlike the Hero, the Ruler isn’t concerned with a singular purpose—they must weigh the entirety of the community they oversee, and as such, are rarely universally loved. 

In fact, there may even be a benevolent ruler who appears wholly the villain, simply because they can not grant the requests of their followers. 


They exert their power as the first course of action, with or without counsel.

The Ruler, therefore, also has a very real fear: being overthrown. 

In the Ruler’s mind, he is only doing what is best for the world, but the world may not agree, and so, as the story dictates, he must fall, so the cycle can start again.

The Ruler is one of the most dangerous archetypes to fall into shadow. Aragorn becomes Sauron. 

Peter Pan becomes Captain Hook. 

Katniss Everdeen becomes President Snow. 

When the Ruler falls, they fall with absolute power on their side and are difficult to overcome without heavy costs to the opposing side.

2. The Everyperson / Peasant

12 Jungian Archetypes Peasant
The Everyman
  • Saying: All men and women are created equal
  • Desire: connecting with others
  • Goal: to belong
  • Fear: to be left out or to stand out from the crowd
  • Strategy: develop ordinary solid virtues, be down to earth, the common touch
  • Weakness: losing one’s own self in an effort to blend in or for the sake of superficial relationships
  • Talent: realism, empathy, lack of pretence

Taurus is the fixed earth sign. 

In the solar year, its time is that of sowing the fields and growing food for the coming year. 

Thus, its archetype is The Everyperson / Peasant, close to nature and senses. Develops ordinary solid virtues.





















12 Jungian Archetypes
The Jester
  • Saying: You only live once
  • Desire: to live in the moment with full enjoyment
  • Goal: to have a great time and lighten up the world
  • Fear: being bored or boring others
  • Strategy: play, make jokes, be funny
  • Weakness: frivolity, wasting time
  • Talent: joy

Gemini is a mutable air sign, quick-witted and adaptable. 

Therefore, nothing should be taken too seriously. 

It’s the archetype of the Jester, sociable, talkative, and loves to be surrounded by interesting people all the time. 

They are high energy and easy-going beings. 



You only live once, but if you do it right, once is enough.

– MAE WEST

For an active Jester archetype, humour and joy in living is paramount. 

You easily see the inconsistency, absurdity, and irony in life, but you are not compelled to change the way things are. You may chuckle inwardly or you may actively instigate frivolity and laughter, but you revel in furthering the enjoyment of yourself and others.



4. The Caregiver

12 Jungian Archetypes
The Caregiver
  • Saying: Love your neighbour as yourself
  • Desire: to protect and care for others
  • Goal: To help others
  • Fear: selfishness and ingratitude
  • Strategy: doing things for others
  • Weakness: martyrdom and being exploited
  • Talent: compassion, generosity

Cancer is the cardinal water sign, the one who cares for our feelings and wants each of us to be pleased. 

That’s the archetype of the Caregiver / Mother. 

They love their home and family more than anything else in this world. 

They are imaginative, clever, protective and sympathetic. 

On the other side, they are moody and overly emotional and unable to let go.


Sometimes, all we need is someone to give us unconditional love.

Cue the Caregiver, originally known as the Mother. 

This person will offer their heart openly and willingly and extend whatever energies they can to help the hero succeed on their quest. 

Quick to forgive and encourage, the Caregiver offers characters weary from a long period of strain a welcome respite, in the form of companionship, health care, or emotional support. Sometimes, it is the presence of the Caregiver, or even the memory of that Caregiver, that keeps those that would otherwise fall from giving up. 

Because not all is bad in the world, and if nothing else, their love is a certainty.



 The Caregiver


Also known as the altruist, saint, helper, and parent, the Caretaker is the archetype that is energized and fulfilled by taking care of others.

The Caregiver is moved by compassion and a genuine desire to help others through generosity or dedicated assistance.

As a peaceful archetype, the Caregiver strives to keep harm away from himself and those he loves. He is motivated by goals that assist more than himself, and in fact is prone to martyrdom, due to his need to satisfy everyone else before seeing to his own needs.

Though the Caregiver’s intentions are often meant with the best of intentions, she can sometimes enable bad or weak behaviour in those she cares for. Additionally, through selfishness is her greatest fear, either in others or herself, over-extending her energies into those that would take advantage of her generosity can lead the Caregiver to become bitter, often demanding acknowledgement of her “sacrifices”, and guilt-tripping those that aren’t quick to sing her praises.




5. The Hero

12 Jungian Archetypes Hero
The Hero
  • Saying: Where there’s a will, there’s a way
  • Desire: to prove one’s worth through courageous acts
  • Goal: expert mastery in a way that improves the world
  • Fear: weakness, vulnerability, being a “chicken”
  • Strategy: to be as strong and competent as possible
  • Weakness: arrogance, always needing another battle to fight
  • Talent: competence and courage

Leo is the fixed fire sign, so the archetype of Leo is the King. 

Majestic, sitting on his throne, gleaming the subjects as well as himself with his shine. 

They are bold, intelligent, warm, and courageous.

6. The Sage

12 Jungian Archetypes Hermit
The Sage
  • Saying: The truth will set you free
  • Desire: to find the truth.
  • Goal: to use intelligence and analysis to understand the world.
  • Fear: being duped, misled—or ignorant.
  • Strategy: seeking out information and knowledge; self-reflection and understanding thought processes.
  • Weakness: can study details forever and never act.
  • Talent: wisdom, intelligence.

Virgo is the mutable earth sign. 

The archetype of Virgo is the Sage paying the greatest attention to every detail, making as sure as possible to reach the intended outcome. 

There’s no substitute for skill and hard work.


Also known as the scholar, expert, detective, thinker, teacher, mentor, savant, and philosopher, the Sage seeks to understand the world in analytical ways, processing reality with logic and the wisdom of their often long life.

The Sage seeks nothing but the truth. Whether that truth is uncomfortable or heart-rendering, it will be accepted, as the only meaningful path in life is one that pursues the truth.

Personal truth based on falsehood is one of the great fears of the Sage, and so they are always questioning what they know to be true. This eagerness to find contradiction sometimes leads the Sage to be misled or even manipulated by others who are aware of their weakness. In addition, the Sage can be addicted to learning, spending so much time pouring over books and information that they never actively engage in the threat facing their world. One of the most easily recognized representations of this fault is Morla, the giant turtle from the Neverending Story, who is so trapped by her knowledge that she will not even pull herself out of the mud she is in, even to help save her world.

7. The Lover

12 Jungian Archetypes
The Lover
  • Saying: You’re the only one
  • Desire: intimacy and experience
  • Goal: being in a relationship with the people, work and surroundings they love
  • Fear: being alone, a wallflower, unwanted, unloved
  • Strategy: to become more and more physically and emotionally attractive
  • Weakness: outward-directed desire to please others at risk of losing own identity
  • Talent: passion, gratitude, appreciation, and commitment

Libra is the cardinal air sign. This is the archetype of the Lover, who knows intimacy and experience. Firm but fair. Still confused at times, since reality doesn’t always fit the model of it.

There is strength in intimacy; divinity in love, and no archetype wields this power more skillfully than the Lover: aptly named, often misunderstood.

This archetype brings to mind the great romances, playboys, and jilted lovers of the world’s story tapestry, but they are not limited to passionate affections. The Lover presides over all love: familial, religious, cultural, romantic, peaceful. The Lover desires their anima and animus to be united, in whatever form that might be.

Sometimes known as the friend, partner, intimate, enthusiast, sensualist, or team-builder, the Lover is all about creating lasting, meaningful relationships. They thrive in situations that bring them closer to the things they love.

The Lover performs best under mutually-beneficial arrangements. They are no stranger to dedication and commitment, will show appreciation and gratitude for others without being prompted, and are quickest to (excuse the cliches) wear their heart on their sleeve and view the world through rose-tinted glasses.

They are terrified of being alone. Getting excluded from the group, not having their passions reciprocated or even acknowledged are some of the greatest fears for the Lover, who usually has such a narrow, precise goal that anything less than bliss will leave them broken-hearted. The Lover rarely recovers from this sort of loss.

The Lover’s shadow can take many forms. As a chameleon, thy can risk losing their own self-identity in trying to remake themselves into the image their desired wishes, or can grow so bitter over their failure that they will obstruct the path of their scorning love, or naive people who remind them of their former, innocent passion. The shadow side of the Lover is also one of the most dangerous, as he can not be reasoned with. There is no life for the Lover after loss of love, and many times, they are willing to take many down with them in a final, fitting end. They can also have commitment problemsobjectify their desire, and become addicts in the pursuit of recreating the instigating emotion.

8. The Rebel / Outlaw

12 Jungian Archetypes Rebel
The Rebel
  • Saying: Rules are made to be broken
  • Desire: revenge or revolution
  • Goal: to overturn what isn’t working
  • Fear: to be powerless or ineffectual
  • Strategy: disrupt, destroy, or shock
  • Weakness: crossing over to the dark side, crime
  • Talent: outrageousness, radical freedom

Scorpio is the fixed water sign. It seems unreal but still works its way. It’s the archetype of the Rebel, being in revenge or revolution, by disrupting, destruction, or shock

7. The Explore / The Seeker

12 Jungian Archetypes
The Explorer
  • Saying: Don’t fence me in
  • Desire: the freedom to find out who you are through exploring the world
  • Goal: to experience a better, more authentic, more fulfilling life
  • Fear: getting trapped, conformity, and inner emptiness
  • Strategy: journey, seek out and experience new things, escape from boredom
  • Weakness: aimless wandering, becoming a misfit
  • Talent: autonomy, ambition, being true to one’s soul

Sagittarius is the mutable fire sign. It’s the archetype of the Explorer, constantly searching for new worlds, never settling, never at peace.

We know them. They are in the eyes of the imaginative child, or in the heart of our favourite cartoon characters’ songs. We are exposed to this archetype first, most likely because of its significance to exploring our world and learning, each day, how much wider it is than we thought the day before. The explorer is a self-fulfiller. They are self-motivated, self-driven, and self-sufficient. Independence is their hallmark.

Also known as the seeker, wanderer, pilgrim and iconoclast, the Explorer is a character that, familiarly, seeks to escape the confines of their average life by travelling the world or exploring its many mysteries.

The Explorer is moved by the possibility of a more fulfilling and authentic life by being more true to herself, and unlike the Hero, needs no inciting incident to try and find it on her own.

Conformity is what terrifies the Explorer the most. To while away, unfulfilled and bored, is death to her. I could cue the lyrics of many Disney princess songs at this point, but you get the idea. We have all seen this character many times. Especially as children, it is the archetype most easily identified with. The Explorer loves to learn about his world.

The Explorer has its Shadow side, however, as with all the archetypes. They are self-sufficient, but sometimes so much so that they become misfits, or actively repel others because group mentalities seem to equal conformity. In her quest to be more fulfilled, the Explorer may become an aimless wanderer or even a thrill-seeker

Their goals are often unachievable, and in trying to ever scale that expectation, often disappoint themselves and excuse their lack of decision by suggesting they haven’t learned enough to try.


10. The Magician

12 Jungian Archetypes
The Magician
  • Saying: I make things happen.
  • Desire: understanding the fundamental laws of the universe
  • Goal: to make dreams come true
  • Fear: unintended negative consequences
  • Strategy: develop a vision and live by it
  • Weakness: becoming manipulative
  • Talent: finding win-win solutions

Capricorn is the cardinal earth sign. It’s the archetype of the Magician, the one who puts use to everything at our disposal, develops a vision and then lives by it.

Also known as the visionary, catalyst, charismatic leader, medicine man, healer, and inventor, the Magician is the archetype that seeks transformation, and a deep connection to the cosmos, whatever their definition of that might be.

The Magician is not involved in the everyday of regular people; they do not find ‘mortal’ concerns interesting or curious. 

Rather, they seek the threads beneath the surface that tie a world together. Unlike the Sage, however, knowledge isn’t enough. 

The Magician wishes to harness magic for their own purpose. 

Similarly, unlike the Creator, who uses the rules of the physical world, the Magician seems to draw his power from supernatural skill or resources.

The Magician is known as the catalyst for a reason. 

In the Hero’s Journey, the Magician is the pin in the balloon of a hero’s sheltered life. 

While the Magician, in fiction, is powerful, he is also often maimed by the same power, restricted (or willfully determined) from assisting the transformation of the world, except from a distance. 


The Magician is the chess player. 

One of the reasons that a Magician might not be willing to risk life and limb is because his power is born of ego–to in turn be corrupted or otherwise consumed by “evil” is one of his greatest fears. 

The Magician has an extreme duty to his own self-preservation.


The Magician is one of the less flexible archetypes when it comes to fiction. The faults of the Magician are typically unvarying, as if those limitations did not exist, most epics would end at the second chapter. 

This means that the Magician is often perceived to be a cowardmanipulative, dishonest, and even cultish. 

However, when a Magician aligns himself fully to the light, away from his Shadow, he can be a force of great healing and transformation for others. The Magician can often return after a fall from grace as a galvanizing force for the Hero, and make all the difference in the world’s darkest hour.

11. The Innocent / Mystic

12 Jungian Archetypes
The Innocent
  • Saying: Free to be you and me
  • Desire: to get to paradise
  • Goal: to be happy
  • Fear: to be punished for doing something bad or wrong
  • Strategy: to do things right
  • Weakness: boring
  • Talent: faith and optimism

Aquarius is the fixed air sign. Time for reflection. It’s the archetype of the Innocent, who makes sure that humanity gets to a paradise.

Known by many other names, including the Child, the Youth, Utopian, naive, and mystic, the Innocent embodies all that we wish to return to in old age and a soul untarnished by the harshness of the world.

The Innocent craves happiness above all else. It need not be just his own; the Innocent desires paradise for all, even his enemy. The motivations for the Innocent are sincere. Truth is all he knows.

This unadulterated innocence is what makes this archetype one of the most sympathetic characters, and in group settings, it is the Innocent who often rallies those sooner down-trodden. They inspire people to default to the good, especially those that are apathetic. At his height, the Innocent can convince a neutral party to fight for the Hero, even if there is no reward to be had and the chance of success is slim. His optimism is unrivalled.

However, the Innocent is not impervious to the Shadow, or those elements of an archetype that the Self rejects from its day-to-day Persona. In fact, the Innocent can be terribly naive, to the point of endangering those around him. The Innocent can also be precocious, and difficult to reason with. They are dependent on the skill of others to survive, but may not be aware of it, often living sheltered lives or having a disposition that ignores reality in order to retain a fantasy ideal.




12. The Creator/Artist

12 Jungian Archetypes
The Creator
  • Saying: If you can imagine it, it can be done
  • Desire: to create things of enduring value
  • Goal: to realize a vision
  • Fear: mediocre vision or execution
  • Strategy: develop artistic control and skill
  • Task: to create culture, express own vision
  • Weakness: perfectionism, bad solutions
  • Talent: creativity and imagination

Pisces is the mutable water sign, the restlessness of emotions. That’s the archetype of the Creator/Artist, who dream to create things of enduring value.

If it can be imagined, it can be created.

This is the motto of the Creator, the Jungian archetype driven by the need to see dream become reality, while providing structure to the world. They are the great architects: the artists, the scientists, the gods and goddesses. Their mind is always questioning, tinkering, and entertaining new theorems. Ingenuity is their hallmark.

Also known as the artist, innovator, inventor, architect, musician, artist, and dreamer, the Creator is solely focused on examining the boundaries or our reality and perception. As a character, they often take the position of the well-meaning scientist, or savant artist.

The Creator carries an inexhaustible imagination, often excelling at their chosen vocation. When presenting as a mortal character in a reality-based world, he is often portrayed as a man ahead of his time. There are often better examples of this archetype in the real world (Galileo, Einstein, Mozart, Steve Jobs) than in fiction!

Mediocrity is the Creator’s worst fear. Whether this result comes from concept or execution doesn’t matter. The creator wishes to be an authentic voice in a world of white noise. They gain rivals easily, answering those challenges with innovation in their work, and their personal outlook.

The Creator, however, has no shortage of a Shadow. Often given to starting multiple projects but finishing none, or abandoning morality for the sake of their craft, they can be taxing on other people for their insensitivity. Because of their genius, the Creator often tends to play god, allowing the end to justify the means, and deciding what is best for the masses without consulting outside opinion. Many a tormented villain began life as the over-eager, excitable, and impulsive Creator.


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